Non-profit, tax-exempt animal shelters and rescue organizations, this is for you — the Pedigree Foundation is offering two types of grants to help dogs find loving homes.
Launched on the Pedigree Foundation website yesterday, all shelters and dog rescues in the U.S. with 501(c)(3) tax-exempt status can apply for one-time operation and innovation grants.
Operation grants are intended to help with basic operating costs such as adoption fees, medical care, spay/neuter, and transportation, while innovation grants are awarded to qualifying organizations based on their use of creative programs and projects that increase dog adoptions, according to the foundation.
Pedigree also launched a new commercial focusing on the nutritional benefits of their newly formulated food. The commercial is absolutely adorable, and I’m sure the making of it must have been a blast.